Kitchen Storage

2011-2013

Conceived and launched in 2011 (intern), this new category was a spark of life to the PB brand. Intended to gain market share and beat competitors to market. I was an integral part of designing sourcing and presenting to stakeholders. Shortly becoming the principal designer due the the functionality aspect that the category demanded. Increasing sales to over 200K a week and sku count to close 120 skus at its peak.