Cuivre Cast Iron Cookware
Based on the success of the recently launched WS excessive All Clad cookware. Upper management opened an internal design contest open to all WSI designer and engineers. The designs were to be cast iron to replace the currently offline Le Creuset Cookware. This was help move WS out from buying offline and collaborating with current manufacturers to ultimately increase profit margins and make WS a destination for unique offerings in the cookware space.
Utilizing hand sketching and Alias 3D modeling software with the internal renderer this is the final winning design for the open contest.